Culture

André 3000 Lends His Voice for a New Seaside Super Bowl Ad

The ad relies on narration from André 3000 as his beloved voice paints a picture of Zendaya’s entrepreneurial pursuits.

André 3000 has been keeping it quiet as of late beyond appearing on “Life of The Party.”

Now, the rapper has returned in a Squarespace ad alongside Zendaya who has been garnering attention every week with her role in HBO’s Euphoria.

The commercial relies on André 3000’s narration as his beloved voice paints a picture of Zendaya’s seaside entrepreneurial pursuits. His alliteration used throughout the spot is perfect. “Sally sells sea shells at the seashore,” he shares at one point.  

Sally’s seashell business doesn’t pick up until she creates a website. In fact, her business begins thriving after she uses Squarespace, and she goes from selling shells to much, much more. Basically, she goes from merely selling shells to running an empire made up of clothing, seaside tours, and serenity sessions.

Baby Driver‘s Edgar Wright directed and Law Roach, Zendaya’s longtime stylist handled costume design.

Super Bowl LVI airs on Sunday, February 13, at California’s SoFi Stadium. The halftime show is slated to feature Snoop Dogg, Dr. Dre, Kendrick Lamar, Mary J. Blige, and Eminem. An F. Gary Gray-directed trailer for the upcoming halftime show premiered last month, with each performer handpicked by Dr. Dre answering “the call” from the rapper-producer-mogul.

Watch the Sally’s Seashells commercial below.

Robyn Mowatt

Robyn Mowatt is a Staff Writer at Okayplayer where she covers culture, music, and fashion. You can see what's on her mind on Twitter at @robyn_mowatt.

Share
Published by
Robyn Mowatt

Recent Posts

What You Won’t Do For Love: How ‘Snowfall’ Used Jerome To Save Franklin

The Snowfall final season is a blood bath. Jerome didn’t have to die for this.… Read More

March 23, 2023

‘Swarm’ Co-Creator Janine Nabers Thinks Beyoncé Has Seen the Show

Swarm co-creator Janine Nabers told Vulture that Beyoncé has possibly watched the show, which was… Read More

March 22, 2023

Herbie Hancock, Thundercat, Kamasi Washington & More Set For Newport Jazz Festival

The 2023 Newport Jazz Festival lineup has been announced, with performers including Herbie Hancock, Thundercat,… Read More

March 22, 2023

Chris Rock Explains Why Arresting Donald Trump Would Be Like “Arresting Tupac”

During Adam Sandler's acceptance of the Mark Twain Prize for American Humor, Chris Rock rifted… Read More

March 22, 2023

Sly Stone Announces Memoir Via Questlove’s New Publishing Imprint

Music legend Sly Stone has announced a new memoir co-authored by Ben Greenman, titled Thank… Read More

March 22, 2023

Seven of the Best Black-Owned Cocktail Bars in NYC

One of NYC’s first Black-owned cocktail bars opened in the 1840s. Now, a handful exist,… Read More

March 22, 2023