On Friday night, JAY-Z released the visuals for 4:44 stand out "Family Feud," a short movie which imagines a world where Blue Ivy Carter is president, and a diverse collection of women rule the world.
The video was directed by Ava DuVernay, who has been very busy recently; after the video was released, exclusively on TIDAL, DuVernay went to Twitter to reveal some cool behind the scenes shots from the video. She also deconstructs some of the inspirations behind the video and explains some of the references.