Spike Lee x Pepsi Create 'Visual Soundtrack' For World Cup [Trailer]

Spike Lee x Pepsi Create 'Visual Soundtrack' For World Cup [Trailer f. Kelly Rowland - 'The Game']
Spike Lee x Pepsi Create 'Visual Soundtrack' For World Cup [Trailer f. Kelly Rowland - 'The Game']

Spike Lee is no stranger to the marriage of music and film - he's been actively participating in the art space for over a decade. Earlier this month Lee teamed up with Pharrell to direct the livestream of his Apollo show, now Pepsi is teasing the trailer for the Spike Lee directed, Kelly Rowland track "The Game" off of Pepsi Max's Beats of the Beautiful Game Album set for full release on June 16th. As PEPSICO describes it, "the album is an exclusive collection of 11 anthemic songs and companion short films, or 'filmtracks,' that capture the indelible international spirit, sights and sounds of the world's most popular game – football. The visual album will unite chart-topping musicians with award-winning directors to showcase the inextricably interwoven power of music, film and sport."

Michael Jacksoncinema veritéBeats Of The Beautiful GameJanelle MonáeSantigoldTracklist:Beats Of The Beautiful Game Pepsi World Cup
This visual album is a celebration of different artistic talents and intertwines two art forms that up until now existed mostly in service of one another. With Pepsi Beats of the Beautiful Game, we are finally elevating these artforms to an equal plane and showcasing them on a global level. The 'beats' are both musical and visual snapshots that speak to the spirit of football culture, where songs serve as inspiration for the films – and the films allow for greater interpretation of the songs. - Frank
Frank Cooper III, Chief Marketing Officer, Global Consumer Engagement, PepsiCo Global Beverages Group. - See more at: https://emptylighthouse.com/world-cup-sound-track-released-pepsi%C2%AE-1928820863#sthash.f3rYCSNc.dpuf