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LargeUp Exclusive: Snoop Lion @ Miss Lilys + 'Reincarnated' Trailer

Lenny Kravitz, Grace Jones, Lauryn Hill, Lion Babe, Thundercat, SZA & More Rock The Afropunk Festival 2015 in Brooklyn, NY.Snoop Dogg AKA Snoop Lion

You may have seen the phrase 'Snoop Lion' trending on twitter today and if you're not a regular reader of our Caribbean channel you may have wondered aloud, What the bloodclaat?--or words to that effect. Since they have been following this story of Snoop Dogg's transformation into a reggae artist for months now, culminating in a livestream of the mysterious announcement at Miss Lily's yesterday evening, LargeUp steps in to explain exactly what the bloodclaat:

Though we’ve been reporting on it for some time now--and he’s even leaked the first track from the project, called “La La La” --Calvin Broadus made his transformation into from Snoop Dogg into Berhane official last night, in a press conference at Miss Lily’s in NYC, and Twitter has since gone nuts with predictably gamut-running reactions.

We carried the highly quotable (“I always said I was Bob Marley reincarnated”) conversation between Snoop and Sway Calloway (with cameos from Diplo, Rohan Marley, among others) and got a one-on-one audience with Snoop which we’ll be premiering here shortly, but in the meantime here’s some exclusive photos from that convo and the press conference below, as well as the official trailer for Reincarnated, the upcoming documentary on Snoop Lion’s transformation into a reggae artist set to premiere at this fall’s Toronto Film Festival.

>>>Watch the Reincarnated trailer (via LargeUp)

>>>Snoop Lion’s Top 10 Jamaican Moments (via LargeUp)

Lenny Kravitz, Grace Jones, Lauryn Hill, Lion Babe, Thundercat, SZA & More Rock The Afropunk Festival 2015 in Brooklyn, NY.Snoop Lion x Diplo at Miss Lilys

Lenny Kravitz, Grace Jones, Lauryn Hill, Lion Babe, Thundercat, SZA & More Rock The Afropunk Festival 2015 in Brooklyn, NY.Snoop Lion, Diplo, VICE Records at Miss Lilys