The anticipated wait is over, people. For those who were sleeping (or out partying) — Aubrey Drake Graham lived up to his promise and dropped the highly anticipated cut “Hotline Bling” via Apple Music. With rumors of him stepping out on the Steve Jobs’ juggernaut company to perform with Nicki Minaj, Beyonce Knowles-Carter, Jay Z and friends for the upcoming Tidal X concert — every move by the Young Money signee is going to be analyzed and scrutinized.
Armed with vivid colors, the song proves to be infectious no matter the medium. Whether you want to admit it or not even the somewhat-corntastic dancing by the former Degrassi star is memorable. His version of a salsa/cha-cha hybrid all while dabbin’ at the same time in the official “Hotline Bling” video is sure to light the Internet on fire.
Helmed by Director X (“King Kunta”, “Worst Behavior”) — “Hotline Bling” features some pretty crispy clean visuals (yeah, the video is pretty dope), and yeah, Drake’s “dancing” and his outlandish turtleneck sweater are probably what will stick out most from this one. And as expected, the memes are already pouring in en masse.
Be sure to check out the video below and keep an open ear or two out for the upcoming Views From The 6 album.