On the day that marks the birth of Brooklyn’s own Notorious B.I.G, P. Diddy took the stage at the Billboard Music Awards to unveil the trailer to Can’t Stop, Won’t Stop: The Bad Boy Story directed by Daniel Kaufman and Live Nation Productions, and to announce it’s official release date in partnership with Apple Music.
Originally screened at the Tribeca Film Festival earlier this year, the documentary film chronicles the behind the scenes turmoil of pulling together the entire Bad Boy family for a 20th-anniversary reunion show with three weeks to rehearse vocals and choreography to tracks exhumed from the label’s past.
Diddy announced the release Diddy style with a tweet quoting himself in the trailer.
— Sean Diddy Combs (@diddy) May 22, 2017
Can’t Stop Won’t Stop: A Bad Boy Story is produced by Sean “Diddy” Combs, and Heather Parry, alongside executive producers Michael Rapino, Andre Harrell and Alex Avant, and explores the passion and personalities of Bad Boy. The film will be available in its entirety on Apple Music on June 25.
Until then, watch the trailer for Can’t Stop Won’t Stop: A Bad Boy Story below. And read our review of the doc here.
Will you be tuning in?
Rachel Hislop is a native New Yorker who also happens to be the Editor-in-Chief of Okayplayer and OkayAfrica.