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Watch the official music video for Major Lazer's 'Bubble Butt' featuring Bruno Mars, 2 Chainz, Tyga & Mystic

“Bubble Butt”–the official video from the Major Lazer crew–dropped this week, garnering some 2 million youtube views and a whooole lot of commentary, both negative and positive. Which should come as no surprise, really. Diplo has a way of sparking debates–for real, there at least a few people in this office on a regular basis who are writing dissertations of one kind or another on this dude. Remember the Okayafrica Wes Diplo x Chief Boima debate about the politics of tropical bass? Remember the Wes Diplo x Venus X Iceberg twitter war where she called him ‘the New Columbus’? Those were awesome. The Diplo effect apparently kicks in triple for a Major Lazer video, though–remember the comments section on the first Major Lazer video for “Pon De Floor?” That shit was like the Django Unchained of dancehall studies.

So it’s not surprising that dancehall specialists LargeUp weighed in on the ass-worshipping, VVNSFW video–also directed by Eric Wareheim, of “Pon De Floor” infamy–early in the game. It is surprising–refreshing even–that they have mostly positive comments. If I’m reading this right, LU editor Jesse Serwer is likening the “Bubble Butt” video to (its obvious spiritual predecessor) “Baby Got Back” from Sir Mix-A-Lot as the ultimate conversation-starter and icon-smasher when it comes to eurocentric standards of beauty. I feel confident that such seemingly pro-Diplo sentiments will not go unchallenged (free Roots Picnic mixtape to the first person who can work the phrase “hottentot Venus” into their response). So…without further ado, let’s engage the Booty Politic. Watch the video below and scroll down for commentary from LargeUp and Okayfuture (who speak for the EDM side of the equation):

LargeUp Says:

Sir Mix-A-Lot’s 1992 single “Baby Got Back” is many things—a song everyone still knows the lyrics to, more than 20 years later; one of the biggest rap hits of its era—but its most notable legacy is a cultural one. The brown girls/big booties vs. white girls/flat asses debate has probably been discussed behind closed doors for as long as African and European people have been living side by side. But the Seattle MC’s homage to bubble butts brought discussion of the relationship between race and derriere proportions out into the open, and the mainstream. Not only did Mix-A-Lot’s tribute challenge social norms (“I’m tired of magazines! Sayin’ flat butts are the thing!”) when it comes to women, race and body type— you could convincingly argue that it altered them

…the video begins with a bunch of uber-white chicks in a loft—think 2013 Williamsburg versions of the yapping Valley girl (“Oh my god Becky, look at her butt”) from “Baby Got Black”—who are visited by a giant black girl (dubbed “Buttzilla” in the credits) equipped with butt-seeking tentacles which inject their asses with a fluid that grows them to grotesque proportions. It’s then that they find themselves on the set of a music video set full of gyrating, naturally-endowed brown girls and, eventually, girls of all colors and booty size.

Like “Baby Got to Back” (with its set full of giant, butt-shaped mounds) back in ’92, “Bubble Butt” needs to be seen to be believed. And it is definitely NSFW so find a nice, private place to watch—then try to stop yourself from sharing. -Jesse Serwer

>>>Read More (via LargeUp)

 

Okayfuture says:

While this video may leave you scratching your head thinking ‘WTF?’, you have to admit, you can’t peel your eyes away from it. Diplo, who somehow has become the king of twerk, is back with a vengeance, this time creating a new express yourself anthem in “Bubble Butt.”  The five minute video, directed by Eric Wareheim, features booty twerkin’ galore as girls show off what their mama gave em’, or shall we say what the Amazonian-Ass-Goddess gave em’. As with all Eric Wareheim / Major Lazer productions, the video is strange and sometimes uncomfortable, to say the least, but at the heart of it all is the song which is catchy and impossible to listen to it just once. With vocals from Tyga and 2 Chainz, its the perfect track to get stuck in your head regardless if you’re a guy or a girl. -Drea Wong

>>>Read More (via Okayfuture)

 

You says (?)

Comments

  • jacktripper

    the girl with the braided ponytail tho!

    • Theodis Jenkins

      CHURCH.

  • Realtactical

    I turned it off half way through.. the track was really annoying! Not against girls shaking their asses. Big or small, I don’t discriminate. But they could have at least made an effort with the song!

  • teezi

    i don’t see it for this. it’s no different than 2 Chainz’ ‘Birthday Song’, which is probably why he’s on this track.

    if it’s meant to make big booty’d women feel empowered about their bodies, it maybe shouldn’t have been done in such an exploitative way.

    also, let’s stop comparing it to Sir-Mix-A-Lot’s ‘Baby Got Back’ because that came out when full figured women were not being portrayed in the media. but come on, big butts are all over music videos now. diplo is such a yawn and it’s laughable if he gets applauded for this.

    • http://www.okayplayer.com Eddie “STATS”

      I tend to agree that the cultural landscape is totally different than when Mix A Lot came out–not that that shit seemed particularly progressive (or listenable) when it came out. but it for sure was a touchstone and in some ways you could say it paved the way for the mainstream embrace of J-Lo, Shakira, Kim Kardashian etc as well as lowering the limbo-bar for the depiction of women in rap videos. in essence its the most cartoonish pop art illustration possible of this archetype/stereotype which is definitely out there in the public imagination: the black woman/woman of color who is more comfortable with her body, more sexually in control–but ironically, i wonder whether its ultimately more empowering to white girls who want to ‘get free’ than it is to women of color at this point…

  • samequest

    Where is the feminist voice/critique on Okayplayer? No critical eye trained to stuff like this at all? The copy above is not “commentary.” It’s ultimately just saying “Woah, this video is crazy and there are some racial elements to it, but damn look at those booties! Check out the booties, can you believe how crazy this video is with this bootie commentary. God, women shaking their asses is just awesome!” Come on Okayplayer, do better than this.

    • http://www.okayplayer.com Eddie “STATS”

      Well a) it is clearly crazy, whatever your take on it and b) the best thing (in my mind) about some of Diplo’s (clearly deliberate) button-pushing is that it does result in real conversation around these issues of representation in a way thats kind of amazing. so I guess the answer is: the critique you’re looking for is not an eye or a voice but a conversation, and it’s happening right now. If Okayplayer is anything its a place to have that argument (“always got something to say”) you’ve given a pretty clear thumbs down on the commentary but not articulated your own feeling about the video itself…by all means, go in.

  • shamz

    Eric Wareheim is still one of my favorite directors out there, but from my very male perspective, the poor quality of the song is the most offensive thing here (though the vid is gratuitous as fuck), I think people might give the video’s offensive nature more of a pass if the song wasn’t so weak (like many did with “Pon De Floor”).

    Oh yeah and “hottentot Venus” – gimme my mixtape.

    • http://www.okayplayer.com Eddie “STATS”

      i said “work it into” your response not “don’t forget to say it after…” Hottentot Venus is a cultural trope not a discount code, homie :)

  • Girl With A Bubble Butt

    We’re all so over-saturated with the ‘pornification’ of our culture by now that this video barely causes me to blink.

    On the one hand, given the size of my own behind, I’m glad that there’s some positive alternative to the worship of walking stick bugs that are all the rage in, oh, every part of our Eurocentric culture.

    On the other hand, these guys just keep winning by celebrating the oversexualization of women’s bodies, doin’ drugs, and mindless partying.(Usually ML are somewhat redeemed by producing amazing music, this time it’s just zzzzzz.) This just makes them right in line with the rest of our winner-takes-all, realiteevee, slickly shallow culture – and makes me, as per usual, smh, because what else are you going to do at this point? Our culture is f’ed.

    Is there any place out of where we’ve gotten to?

    • http://www.okayplayer.com Eddie “STATS”

      sure. there’s always total societal meltdown Road Warrior-style anarchy.

  • ahm basement

    it seems the grossly mistaken idea here is that women of all bootie shapes ought to have the opportunity to be hyper-sexualized, and not just the pop culture vickies of standard fare. the point ought to be that women ought not to be fetishized for any given feature, no matter how preferable the shape, and that it is no win to level the playing field if the game is to broaden who is debased. So thick cheeks are featured here, big deal, the debate about beauty and cultural representation can be controversial and hotly contested, and beautiful women can be celebrated without a reductive video clowning all womankind.

    • Mandi Leigh Herbert

      Whaa Whaa get over yourself and laugh at comedic idiocy!!

  • WTFITBS

    Best music video of all time!!!!

  • govskeptic

    Wasn’t Oprah scheduled to be part of this video?

  • Mandi Leigh Herbert

    This video is so God damn funny! I wish I had the ass of the tattooed white girl!

  • Taco Harrison

    I like those FAT asses… not.

  • Hi

    That’s stupid

    • Transformer

      It is pretty cool in a way but really stupid that is really retarded

  • Courtney updegraff

    I love it so much i do it at young life camp

  • Bob

    Fuck the song

  • Transforner

    I thought the video needed more sexy girls with bigger asses

  • GodzillaMan1969

    This is the best song ever. It is the most intelligent thing I’ve seen. Whoever came up with the lyrics is the best genius since Einstein. How can someone come up with something so clever. I would of never seen it coming. The song has made history and has taken the music to a new level. I’m blown away. I especially love the chick doing aerial ropes with her arse sticking out, doing the splits and rotating. Her arse wobbled as she performed aerial acrobatics it was just magic. After watching this there should be another music genre- porn/pop and bum for all the men like me who want nothing more than to listen to songs about butts.