After arguing against California's recent player likeness bill, the governing body eventually complied.

In recent months multiple states have introduced 'fair pay-to-play' laws, allowing college athletes to receive compensation for promotional use of their image and likeness. To pre-empt further pressure from individual states, the NCAA voted unanimously Tuesday to consider similar policies.

Michael V. Drake, chairman of the NCAA board and president of the Ohio State University released a statement detailing their decision.

“We must embrace change to provide the best possible experience for college athletes,” Drake said. “Additional flexibility in this area can and must continue to support college sports as a part of higher education. This modernization for the future is a natural extension of the numerous steps NCAA members have taken in recent years to improve support for student-athletes, including full cost of attendance and guaranteed scholarships.”

The NCAA released eight guiding principles of the new considerations, available for viewing on the official website.

One guideline asks colleges to "make clear that compensation for athletics performance or participation is impermissible." The governing board asked their subdivisions to create new rules no later than January 2021, giving schools over a year to delineate their policies.

H/T: Axios

SOURCE: NCAA