Ice Cube Adds Fuel To ‘The Last Friday’ With New “BIG3” Video Promo
Ice Cube brings along some of his movie star friends from The Last Friday to promote the BIG3’s second season for FOX and FS1 networks.
Ice Cube and his BIG3 basketball league caught everyone’s attention after the inaugural 2017 draft produced an awards program voted on by the players. With names such as Rashard Lewis, James White, and Rick Mahorn on the bill as winners for the MVP, DPOY, and Coach of the Year, respectively, Ice Cube has ramped it up a bit for the second season.
And he’s brought a few familiar friends along for the ride.
This morning Ice Cube unveiled a new Friday-inspired video promo for the BIG3’s return and that games will air live on Friday nights on FOX and FS1 starting June 22 from Houston. As you already know, The Last Friday, billed as the final entry in Ice Cube’s popular comedy film franchise, is moving forward with production.
Viewers are whisked back to the film’s iconic scene in the kitchen, featuring Cube as Craig alongside his cousin Day-Day (Mike Epps) and father Mr. Jones (John Witherspoon) talking about the art of basketball and delivering funny quips along the way.
Watch above as the hype train begins for the second BIG3 season and visit BIG3 for the full 2018 season schedule.