Shots Fired?! Facebook Testing Music Videos To Compete With YouTube
The battle for internet supremacy is in full swing as Facebook joins Amazon in competition against YouTube for video rulership. The Mark Zuckerberg-founded company is testing Slideshow, a music video product that allows users to share photos and videos, with help from Warner Music Group. The social media giant is using a limited amount of music as soundtrack options, according to the New York Post.
Previously, Facebook considered acquiring Vevo through a joint venture operation by Universal Music Group, Google, Sony Music Entertainment and Abu Dhabi Media. The year has already started off with a bang for Facebook as it has bolstered its efforts to host video, music and emoji content within its walls. “We’re at the beginning of a golden age of online video,” Zuckerberg announced in a company’s earning call. With Facebook attempting change the game once again, will it be able to surpass YouTube from atop of the online video mountain?
“Facebook is trying to figure out how to keep video as part of its experience,” a source told the New York Post. “They’re looking for a way to take photos, add licensed music and share it with friends.” Last December, Facebook struck a partnership deal with music service, Deezer, in a deal that would allow integration music sharing into the news feed.
As mentioned earlier, Amazon has also entered into the fray by developing their own YouTube-style video service which will enable anyone with an account to upload their own content from which they can generate royalties.
Let the Video Wars commence, and may the fittest of the lot survive!
H/T: New York Post