The Beautiful Pimp goes pop
Despite trap-tastic leanings, Rome Fortune may be one of Atlanta’s most unconventional rising stars. The lucid lyricist builds cerebral suites out of uncommon sources and with remarkable ease, lending himself to prolific collaborative work via the Beautiful Pimp mixtape series (a madcap collective with Toro y Moi, Four Tet and Lil Uzi Vert amongst their ranks.)
Today, ahead of a new EP and a sophomore album slated for 2018 (with extensive production from Kaytranada) the ATLien force has shared a new single “WHATCHUWANT.” The follow-up to “Ten Four” finds Fortune flipping from user to provider of preferred vice over a whirl ascending synths and the roll of ice cold 808s; an atmospheric strip club anthem that sets the tone for his forthcoming Pimpstar Popstar project.
Hear “WHATCHUWANT” below and hold tight for his next transmission. Pimpstar Popstar is set for a January 15th release via Fortune’s SMALL VVORLD imprint.