L'Oreal Drops First Transgender Model For Speaking Out Against White Supremacy
L’Oreal dropped Munroe Bergdorf for speaking out on white supremacy.
Bergdorf, the first transgender model to ever be hired by the beauty brand was dropped from her contract on Friday when a Facebook post of hers discussing racism and white privilege was posted by the Daily Mail and began to circulate online. Although the post has since been deleted the news outlet posted parts of what Bergdorf said, which can be read below.
Honestly I don’t have energy to talk about the racial violence of white people anymore. Yes ALL white people.
Because most of y’all don’t even realise or refuse to acknowledge that your existence, privilege and success as a race is built on the backs, blood and death of people of colour. Your entire existence is drenched in racism. From micro-aggressions to terrorism, you guys built the blueprint for this shit.
Come see me when you realize that racism isn’t learned, it’s inherited and consciously or unconsciously passed down through privilege.
Once white people begin to admit that their race is the most violent and oppressive force of nature on earth…then we can talk.
Until then stay acting shocked about how the world continues to stay fucked at the hands of your ancestors and your heads that remain buried in the sand with hands over your ears.
Ultimately, the hashtag #BoycottLoreal started spreading on social media because of Bergdorf’s comments.
— CovfefeUSA (@USATrumpDiva) September 1, 2017
— MagaSallyMcWinning (@SallyCovfefe) September 1, 2017
Friday morning L’Oreal took to Twitter to announce that the company had ended its partnership with her, posting: “L’Oreal champions diversity. Comments by Munroe Bergdorf are at odds with our values and so we have decided to end our partnership with her.”
L’Oréal champions diversity. Comments by Munroe Bergdorf are at odds with our values and so we have decided to end our partnership with her.
— L'Oréal Paris UK (@LOrealParisUK) September 1, 2017
Bergdorf responded to the company dropping her in a Facebook post, in which she elaborated on her previous post while speaking to L’Oreal’s hypocrisy as an ally.
“If L’Oreal truly wants to offer empowerment to underrepresented women, then they need to acknowledge THE REASON why these women are underrepresented within the industry in the first place,” she wrote. “This reason is discrimination – an action which punches down from a place of social privilege. We need to talk about why women of color were and still are discriminated against within the industry, not just see them as a source of revenue.”