The UN Foundation is teaming up with Pharrell to declare today March 20th the very first--of what we hope are countless more-- International Day Of Happiness; an effort to raise money for the CERF, which is a humanitarian fund established to provide timely emergency services for those effected by natural disasters and armed conflicts. The campaign will launch at 12pm today, engaging the masses in an enormous social media campaign that asks supporters to celebrate the inaugural year of the holiday by participation in "24 hours of happiness."
The campaign garners attention for the fund and the day by using the #HAPPYDAY hashtag on video of themselves, friends or coworkers recreating the video for P's Grammy nominated smash "Happy" in their homes, offices or elsewhere. Keep the love spinning and upload your own take on the "Happy" visual to Youtube to vocalize your support for the very first "Day Of Happiness." You can make donations to the CERF here, but make sure to join Pharrell in celebrating and head over to 24hoursofhappiness.com to see some of the best submissions of the day.
