?uestlove refers to the craft of drumming as the greatest thing on earth in an ad for Guitar Center. He describes the continuous inspiration that accompanies the creative process as something he could not live without. The ad comes ahead of The Roots‘ upcoming debut as the house band on The Tonight Show Starring Jimmy Fallon this coming Monday. Check the footage below to watch the Guitar Center spot. Stay tuned for more from ?uesto and The Roots.


  • QMcK

    To me the drummer is the beat conductor and in a concert I always have an eye on him. The best feeling. True that.