A-1 The Ritual

Bay area emcee A-1 really came with something fresh and creative with his last video, “Double Dose,” and I’m waiting on that sequel as soon as my Niners win it in a few weeks. Anyway, Adam keeps the hot streak going with this trippy ass video for his Thurl Tape track ‘The Ritual.” He already wins with the vocal sample from Little Dragon and the lyrical content, but the video takes it to new levels. “Visually, it’s different than anything else coming out of The Bay right now,” explains A-1. “It’s not following the trends and protocols that you usually see in hip-hop videos.” Video directed by David Dutton. If you’re still sleepin’ on A-1, download The Thurl Tape and have your mind changed instantly.


  • Nasty Nate

    A-1 is so on point, hes the new face of SF hip hop and there is a lot of good artists out right now.


    This is a genius track. Way to express such a good message.