Curator Naima Breaks Down Her #MusicSermon Series, Love For New Edition & More [Interview]
Your favorite music curator on Twitter, @Naima, shares her inspiration behind the popular #MusicSermon series and more in this exclusive interview.
If Twitter was ever to charge its users money, I’d gladly pay for it if it meant that I could subscribe to #MusicSermon every Sunday. The wildly popular thread takes the best and sometimes worst of the music industry, curated by @Naima and her vast knowledge of the business, and creates a visual tour de force for the eyes and ears.
I first came along to witnessing the brilliance of #MusicSermon when Naima, a seasoned marketing and creative professional with more than 10 years of salt in the game, posted a thread about the “Female R&B Voices of the ’80s”. With such soul stirring performances from Phyllis Hyman, Angela Winbush, Pebbles, Klymaxx and Regina Belle — #MusicSermon showcased how brilliant and beautiful black music truly is.
Naima, a #BlackTwitter veteran and an all around maven, already had a proven track record of successfully rolling out products in an increasingly challenging market. But now, in this sit down with @Okayplayer, the woman named after John Coltrane‘s favorite talks with us how she developed #MusicSermon, thoughts on how music is digested now how it was way back when, and her love for the legendary group, New Edition.